Even though ornamental artisans say the industry is good business becasue people buy new products, Loos says consumers suffer losses, and that it is “a waste of labor and an abuse of material.” He also mentions that even ornamented objects carefully made with good materials are indeed unpleasing. Since ornament fashion changes with time, Loos believes people will waste money and material because they have to replace any old styles with new. He notes a man whose tastes are simple becomes richer than one who likes decorative things, and that modern laborers earn more than ornamental artisans who works much longer than they do. Furthermore, Loos emphasizes that not only is ornament unnecessary, but it is also harmful in economic sense because it entails “the waste of human labor, money, and materials.” He claims decorating people’s faces and bodies with tattoos and painting walls with arousing symbols are considered immoral and should be removed in modern times.Īlso, Loos explains objects with decorations were valuable in the past, but cultured people prefer the plain look since they appreciate simplicity ornament can no longer be pleasurable to them. In his essay Ornament and Crime, Adolf Loos argues that ornament and decorations are unnecessary and disadvantageous in a modern society. Loos acknowledges that the time ornamental crafts-workers spend on their work is important to them, and that he can appreciate it if it gives pleasure to them nevertheless, he claims people in a modern culture have the art that has taken the place of ornament.įinally, Loos declares the removal of ornament has taken art one step further, and that it is “a sign of intellectual strength.” He, also, mentions ornamented objects carefully made with good materials are indeed unpleasing. Even though ornamental artisans say it is good because industry needs people to buy new products, Loos says consumers suffer losses, and that it is “a waste of labor and an abuse of material.”
Since ornament fashion changes as time passes by, Loos believes people will waste money and material because they have to replace an old one with the new style. He notes a man whose tastes are simple is getting richer than one who likes decorative things, and that modern laborers earn more than ornamental artisans who works much longer than they do. He claims decorating people’s face and body with tattoos and painting walls with arousing symbols are considered immoral in his time because ornament should be removed in modern times.Īlso, Loos explains objects with decorations were valuable in the past, but cultured people prefer a plain one since they appreciate simplicity ornament can no longer be pleasure to them. If you could read this and give some comments, it would be great.
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